For a website, gaining RSS subscribers requires hard work as visitors prefer to subscribe websites with fresh/quality content & expect this to be continious.

On the other hand, RSS subscribers are very valuable loyal readers which follow the website regularly.

So, for a website, it is very important to analyze “how visitors become RSS readers” like:

* from which websites do they reach to yours

* which page of yours is the one that gains you most subscribers, etc.

Google Analytics, besides all the simplicity it offers, has a very functional event tracking method for analyzing custom events which we will be using to track new RSS subscriptions and see how to analyzing them deeper.

via Tracking New RSS Subscribers With Google Analytics (To Understand Them Better).