In my search for effective marketing strategies for freelancers, I keep running into this idea. Get prospects on the phone for a free consultation with you.
You may have seen it yourself on some freelancers’ websites: an offer of a free 20- or 30-minute consultation to anybody who is interested in hiring them.
Should every freelancer offer [...]
As freelancers, we try hard to put our best foot forward. We want to act and portray the image of a professional in our field.
Most of the time, we are successful at projecting a professional image. However, sometimes we sabotage ourselves. Our best efforts at professionalism are undermined in seconds by our own careless errors [...]
For one reason or another, a lot of freelancers use Web based Applications. As a full-time freelancer and part-time geek, I really like to manage my activities with applications on web too. Web based applications have many advantages over software that you have to download and install it on your computer. First, you don’t need [...]
A management professor once told me that in business, the only thing you need to know is one special shape. This meant absolutely nothing to me until he began to show me how every fundamental business practice boils down to a basic geometric shape.
Here I am paying $50k a year and we’re going to learn [...]
So, you’re thinking about hiring a freelancer to build your website or write your copy or design your new logo, but you don’t know what qualities or skills you should be looking for.Sorting through job boards, posting ads on Craigslist, or just crying out for help on Twitter does not sound appealing, productive, or promising. [...]
Most designers don’t particularly enjoy the financial side of running a business, but handling it properly is a necessary part of being a freelancer or running a design agency. The financial side of the business includes invoicing clients, and in this article we’ll look at some tips and best practices for invoicing.
via 15 Invoicing Tips [...]
A huge element to successful self-promotion, and marketing in general, lies in motivating the right people, namely your target market (your potential clients, fans etc) to take action.
This could be in the form of using your services, commissioning work from you, buying your products, spreading the word about you, and so on.
Obviously producing unique [...]
Setting your rates as a freelancer can be a tough decision. You have to determine what amount you have to earn each hour in order to not only pay your bills but have a little extra left over. You have to decide what your work is worth. You have to decide what clients will be [...]
The challenges of freelancing don’t lie in the daily commute or finding the right outfit to wear to work. Instead we have to continually think of ways to market ourselves and drum up business. This isn’t always easy. Not only do we have to stay on top of our own game, but we have to [...]
As a freelancer, you probably have a great deal of expertise in what you do. Whether it’s programming, web development, graphic design, freelance writing, or some other field–you’ve worked hard and honed your skills. Now, you may be starting to see some of the benefits of all that hard work.With a few exceptions those of [...]
February 1, 2010
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